Jaguar launched their new XE range in March 2019. The car was aimed at a younger, cooler audience. Jaguar needed help communicating to this new, unfamiliar market.
Launching in Bike Shop, Shoreditch Jaguar needed an additional layer of creativity to set the event apart.
Bean produced an artwork on a custom made wooden pallet. We reduced the Jaguar logo to three primary colours, reflecting a stencil aesthetic that the client desired. The artwork was hand painted, using wood paint, in our studio.
The result was an impactful, cool piece of artwork that acted as a primary interaction for guests.