UNDIVIDED

After the EU referendum advertising agency Livity created a self initiated brief to insure that young people’s voices were heard in the inevitable debate to come. Bean played a role in the formation of the project with Livity.

Bean was later briefed to create an iconic, bold brand image that mirrored a sense of debate, politics, and youthfulness. We created a logo made out of two different quotation marks, illustrating diversity and debate. We also used a bright orange palette to make the brand eye catching and youthful.